MiL.k and Agate Collaborate to Develop Web3 Gaming Solutions
In a significant development, blockchain-based loyalty integration platform MiL.k has signed a Memorandum of Understanding (MoU) with Agate, Indonesia’s largest game developer, marking a milestone in the expansion of the Web3 ecosystem. This collaboration aims to bring together the gamification expertise of Agate and the blockchain-based loyalty ecosystem of MiL.k to offer an enriched Web3 experience.
- MiL.k and Agate sign MoU to develop Web3 Ecosystem.
- Collaboration aims to enhance user experience through gamification and blockchain technology.
- Agate’s expansion into the Web3 domain with the development of Mythic Protocol.
- MiL.k’s efforts to connect various sectors through its loyalty integration platform.
- Comments from Shieny Aprilia, Co-Founder and CEO of Agate and Jayden Jo, CEO of Milk Partners.
Agate’s Web3 Foray
Agate, known for its hit games including “Earl Grey and this Rupert Guy” and “Football Saga 2: The Legend Reborn”, has been actively extending its ecosystem into the Web3 arena. The company is currently working on a new $6.5m funded Web3 game titled “Mythic Protocol“, reflecting its commitment to exploring new technological frontiers.
MiL.k’s Loyalty Integration
MiL.k, a project by Milk Partners, is a blockchain platform that integrates reward points from various service companies. Users can exchange these points with Milk Coin (MLK), connecting them to numerous fields such as leisure, shopping, and travel. This initiative has been gaining traction in Southeast Asia, with partnerships including airasia and GetPlus.
Strategic Collaboration Insights
Both companies acknowledge the synergy in their business directions and needs, and have agreed to collaborate closely through this MoU. They aim to create co-marketing activities that integrate Agate’s gamification solution and localization strategy into the MiL.k platform, promising a unique Web3 experience to the Indonesian audience.
Shieny Aprilia, the Co-Founder and CEO of Agate, emphasized the partnership’s potential to unlock new opportunities at the intersection of gaming and blockchain technology. Similarly, Jayden Jo, CEO of Milk Partners, expressed enthusiasm over the partnership, anticipating that it will bridge the game and loyalty ecosystem, fostering growth and connectivity between Indonesia and Korea.
Launched in April 2020, MiL.k facilitates the integration and exchange of reward points from different service providers through Milk Coin (MLK). Collaborating with major service companies globally, it seeks to merge the Web2 and Web3 worlds, offering exclusive benefits to its 1.5 million users and emerging as a significant user case of blockchain technology in daily life.
Since 2009, Agate has established itself as a dominant player in Indonesia’s technology and game development sector. With over a decade of industry experience, the company has developed over 50 games and served more than 200 clients worldwide, earning numerous awards in the process. It aspires to gain international recognition as a game developer, cementing its position in the global gaming market.
In conclusion, the collaboration between MiL.k and Agate signifies a promising frontier in the Web3 ecosystem. Leveraging Agate’s vast experience in game development and MiL.k’s robust blockchain-based loyalty platform, this partnership holds the potential to redefine user experiences, bridging gaming entertainment with blockchain technology. This development marks an essential step in the evolving landscape of Web3, paving the way for exciting, immersive, and interconnected digital experiences in the near future.